The Relationship Compounding Engine
A complete map of every feature in the Propaired platform — from client acquisition through transaction management. Not a CRM. A growth system built around the infinite cycle of real estate success.
Find & Attract Your Ideal Clients
Follow one persisted, cross-device setup path through your existing professional website, lead funnels, buyer and seller intake, presentation defaults, follow-up, scheduling, team website, contact lists, newsletters, and automated sequences. Profile review submission unlocks the guide without creating parallel feature versions.
Build on your existing realtor profile, then publish customizable home-value and buyer-search funnels as hosted pages, QR codes, iframe embeds, or live profile sections. Every submission reuses the same CRM, intake, tagging, and list pipeline.
Let prospects schedule from a realtor profile or team website. Without Calendly, Propaired offers built-in availability and emails calendar invitations; with Calendly connected, it books a live open slot and synchronizes the event. Every booking creates or merges the CRM lead, notifies the assigned realtor, and appears in My Day.
Create reusable audiences for funnels and campaigns. Merge vCards directly or send CSV files through the existing Databricks ingestion pipeline with destination-list and default-tag support.
Track search rankings, optimize meta tags, and monitor organic traffic performance for your real estate web presence.
Manage and nurture leads through customizable pipeline stages with AI-powered scoring and prioritization.
Generate marketing emails and social posts for a given purpose and client context. Saves to ai_content table with GA4 tracking.
Publish and schedule posts to Instagram, Facebook, LinkedIn, X and more from one place. Upload photos/video, draft captions from templates (recently listed, sold, market report), and track engagement.
Exa.ai-powered press mentions and third-party coverage displayed on your public profile. Boosts Google E-E-A-T signals for local search rankings.
OAuth2 campaign management for profile and listing ads. AI-generated copy, geo-targeted Utah cities, real-time GAQL metrics. Full lifecycle: draft → active ↔ paused → removed.
AI-generated public profile with 11 MLS-computed badges, gold metrics, market position analysis, and activity timeline. Shared sections power both Propaired and stub profiles.
AI-generated headlines, bios, and value propositions via 7-step wizard. SEO-optimized public profile with your own subdomain at yourname.propaired.ai.
Automatically score and match incoming leads to agents based on geography, expertise, personality, and performance.
Databricks-powered hyperlocal market analysis. Ask natural language questions about neighborhoods, pricing trends, and inventory.
Website lead funnels
The same form powers hosted, embedded, and profile views.
Get a data-backed estimate and a personal follow-up.
Consultation scheduling
The public profile and team website use the same booking flow.
Turn Leads into Closings
Send a client a conversational intake link. An adaptive AI concierge captures their must-haves, budget, timeline, and motivation, streams live top-pick listings, and auto-generates saved-search alerts, archetype tags, and a completeness score — before they ever sign up. Review and plan every question with Plan Mode first.
Send sellers a property-anchored intake with a WFRMLS-parity form plus a gap-aware AI chat. Captures home facts and goals, runs a gated AVM estimate, and back-solves a net-proceeds target ("I want to net $X"). Pricing numbers stay blurred until you share your curated comps.
Turn a client's intake and your listings into a hyper-personalized presentation: buyer tours with side-by-side comparisons and per-home match reasons, or a seller pricing strategy with an AVM-backed valuation and net-proceeds. Reorder sections, embed charts and video, save reusable presets, and share a secure, trackable link. Clients comment on each home and step — you see the whole conversation in one place.
Comprehensive client profiles with preferences, timeline, budget, and AI-enriched behavioral insights.
Log and track every touchpoint — calls, emails, showings, and meetings — with automated follow-up reminders.
Real-time revenue analytics, commission tracking, and financial projections tied to your pipeline.
Set and monitor production goals — transactions, GCI, listings — with progress visualization and milestone alerts.
Natural language property search powered by MLS data. Clients describe what they want, AI finds matches.
Interactive market metrics dashboard with trend charts, H3 hexagonal market map, viewport-based data layers, time-range selection, and year-over-year comparisons for Utah real estate.
Context-aware AI emails using client data, market alerts, and Genie analytics. 9 purpose templates with 3 tones. Replaces Make.com + Canva + Sender.net + OpenAI.
Cross-client prioritized follow-ups and alerts. See all actions sorted by urgency with one-click deep-link to the email composer.
Manage clients, schedule showings, handle offers, query market data — all through natural conversation. The most capable real estate AI assistant available.
Ask natural language questions about the Utah market. Real-time Databricks queries return auto-scaled charts with follow-up question chips, dual-axis visualization, and tabular analysis.
AI-generated narrative of each client's search behavior: areas of focus, engagement patterns, and readiness signals.
Centralized email and SMS sending with delivery tracking, rich listing embeds, vCard attachment, open rate analytics, and Twilio SMS integration with delivery webhooks.
2-column analytics dashboard with listing engagement metrics — views, saves, shares, and trends. Agent-to-agent network graph visualization powered by Sigma.js with collaborative relationship mapping.
Career totals vs market benchmarks. State/county/city percentile gauges. Monthly/quarterly/yearly production charts with 6 time range presets and YoY comparison.
Interactive force-directed map of 71K+ co-transaction relationships across Utah agents. Find co-listing partners, referral sources, and competitive intelligence.
Professional-gated flood zone intelligence from FEMA NFHL spatial data covering 17 Utah counties. Risk assessment displayed on every listing detail page.
Three-tier preference cascade — defaults, user preferences, and page context — that persists across sessions for every user.
AI-generated step-by-step action plans for each client based on their unique situation and timeline.
Action Queue
Follow up with Sarah Johnson
Price drop on saved listing
Send market update to Mike Chen
3 new listings in target area
Schedule showing for Lisa Park
Requested viewing at 245 Elm St
Market Insights
What's the average price in Draper?
Avg
$625,400
Trend
+5.8% YoY
Powered by Databricks Genie
Keep Clients for Life
Generate an editable newsletter from your prompt, current city posts, city and state market data, realtor-owned saved AVMs, custom context, images, profile branding, and an optional shared-partner banner.
Target the same reusable contact lists, preview matched versus consented versus suppressed recipients, and schedule reviewed one-time messages.
Enroll eligible list members into multi-step nurture sequences while reusing the existing drip-campaign and scheduled-email pipeline.
Searchable knowledge base with role-specific articles, categories, and support ticket system.
Share platform updates and let your team vote on feature priorities. Built-in feedback loop.
Per-client alert settings for price_watch, area_watch, school_watch, and search_watch. LLM-evaluated alerts with configurable frequency (daily, weekly, bimonthly, monthly) — no hardcoded thresholds.
AI-composed email narratives with market statistics cards, listing embeds, markdown rendering, and lifecycle tracking. Per-client frequency automation from Databricks pipeline.
Configurable welcome sequence on signup and post-onboarding. Rich personalized email with AI body, listing cards, and realtor CTAs. Realtor configures custom prompt.
Mail icon on follow-up events deep-links to pre-populated email composer. Follow-ups Today KPI card surfaces urgent client touchpoints across all active clients.
Automated equity monitoring for past clients. Alert them when refinance or sell opportunities arise.
AI-scored readiness bands (Ready Now / 6 Month / 12 Month) based on equity, market conditions, and life events.
Systematic referral generation: automated ask timing, tracking, rewards, and attribution back to source clients.
Newsletter studio
Hi Sarah, great news! A listing you saved just dropped in price:
2847 Pioneer Rd, Draper
4bd · 3ba · $599K
Want to schedule a showing this week?
1
Sent
1
Delivered
1
Opened
AI-Powered Transaction Orchestration
Full transaction lifecycle management with status tracking, task checklists, and deadline monitoring.
Schedule tours, generate preparation checklists, capture showing reports, and get AI-generated summaries with property comparisons.
Showing tour optimizer: add properties from your shortlists, set starting address, get the most time-efficient route with turn-by-turn map overlay and numbered stop markers.
LLM-evaluated alerts — price drops, new listings, rate changes — specific to each client's interests. No hardcoded thresholds.
Centralized document management with version control, templates, and AI-powered organization.
AI-assisted contract creation using Utah-specific templates with smart clause suggestions.
Built-in electronic signature workflow with audit trails and compliance tracking.
Automatic deadline extraction from contracts with smart reminders and escalation workflows.
Track lender performance, response times, and closing reliability. Hold partners accountable.
123 Oak Drive
$525,000
Showing Prep
245 Elm Street
Showing at 2:00 PM
Review listing details and disclosures
Check comparable sales in area
Prepare client questions list
Confirm showing time with listing agent
Infrastructure & Integrations
Direct Utah MLS feed integration with real-time listing sync, saved searches, and market alerts.
Create your team, invite colleagues by email, and manage owner/admin/member roles from one roster. Invitations are single-use, expire in 7 days, and land in a branded accept-invite flow.
Invite an assistant who signs in with their own account but works inside your workspace under a scoped role preset — Transaction Coordinator, Marketing Assistant, Client Intake Assistant, or Full Access. Every delegated action is audit-logged, and suspending or removing an assistant cuts access instantly.
Stripe-powered billing with subscription management, trial tracking, and invoice history.
Auto-generate contact cards for email attachment. Clients save your info in one tap.
Generate QR codes for your profile, listings, and contact info. Perfect for open houses and networking.
42,000+ searchable MLS agent profiles with merged search, subtype/price/activity filters, and Propaired-first ranking. Stub profiles with gold metrics for every Utah agent.
Branded micro-sites at yourname.propaired.ai with custom navigation, blog, listings, and GA4 attribution tracking. 30-day realtor attribution for all visitor activity.
llms.txt and 14 JSON APIs for AI crawlers and language models. Structured data for search engines with FAQ schemas, breadcrumbs, and JSON-LD.
Communications dashboard for tracking listing inquiries, managing contact requests, and monitoring inquiry volume with branded confirmation emails.
Connect with Google Workspace, Outlook, Zillow, Realtor.com, and other essential real estate tools.
Ask Anything About Your Market
Powered by Databricks Genie, our market intelligence layer lets you ask natural language questions about any aspect of the Utah real estate market.
Sample Queries